It is without a doubt that eCommerce has revolutionized the practice of buying and selling products. It is one of the fastest evolving sectors right now. With eCommerce websites, businesses can now work on building a brand and get access to a large number of people. Here, geographical barriers, lack of workforce, or time constraints do not affect the functioning of the site. Did you know that there are more than 20 million eCommerce sites globally? That clearly indicates the popularity of these sites, with digital buyers increasing to 2.14 billion in 2021. However, for the best results, you need to choose the best Shopify Development Company.
Basic Planning of eCommerce Website Development
First of all, you need to have a clear vision as to why you want to launch the eCommerce site. If you are doing it because everyone else is opting for it, that is an excellent idea. In order to stay ahead in the competition, you need to make sure that you have an impressive digital presence. For that, having an attractive eCommerce website is a genius idea.
In order to start an ecommerce site, you need to establish sensible business logic. Then, you can focus on the design, architecture, and code of the website. After that, you can work on the purchasing process, payment gateway, page speed, etc. Then, you can hire fullstack developers. Even if it is Shopify where you want to get started, you can hire a Shopify Developer and he will sort the things for you.
Choose The Type of eCommerce Website You Want
It is vital to choose the type of eCommerce website that you want to build. For this, you need to ask some questions. For instance, do you want to serve end consumers? Are your customers other businesses? These answers will help in the development of different eCommerce types. These are –
- B2B stores
Do you want to sell your products to other businesses? In that case, you need to develop B2B online platform. For example – IndiaMart, Alibaba Wholesale, etc.
- B2C stores
If you want to sell your products directly to customers, then you need to build B2C online sites. Here, the main focus is on displaying and promoting the sale of your products. For example – Flipkart, Myntra, Amazon, etc.
- C2C stores
Another eCommerce site type is the one that facilities an individual to sell their products on your site. Here, you gain profits from commission while the sellers use your platform to sell their products. For example – eBay.
Opt For Necessary Research Before Finalizing Any Plan
Do you want to launch an excellent eCommerce site? No doubt, that’s an absolutely good idea. But, before you make any other decisions, you need to understand the intimate details of this sector. For that, you need to get ready for extensive research on the market.
First of all, accept the fact that eCommerce trends tend to change every now and then. That is why you need to make sure that you are updated with the latest market trends. You need to be aware of what the audience likes and what they don’t prefer. For that, you can opt for meet-ups, surveys, and conduct interviews.
Then, you need to conduct a competitor analysis. Take a look at the potential competitors and study them in detail. You need to observe what makes them successful while also noting their down points. That way, you can avoid mistakes and learn from the good aspects.
Lastly, you need to set up a realistic budget. Without this, you won’t know if you are going overboard or not. The budget will help you opt for the best services with the estimated price range and hire full stack developers.
Different Ways To Build an eCommerce Website
There are two main ways you can build an eCommerce website. Basically, you can either opt for coding it yourself or choose a platform with ready-made components.
- Custom websites
If you want to develop something from scratch, you will need to take assistance from eCommerce website development companies. These can cost more than $50,000 and is a long process.
- Pre-build websites
These include the eCommerce platforms that aid in the creation of an efficient site instantly. For instance, you can choose Magento, Shopify, Shopware, WordPress, WooCommerce, etc. These offer a wide range of features at different price rates. Moreover, you can also get access to multiple plug-ins. You can get these website builders at $10,000+.
ECommerce Website Development: Factors and Costs
There are different factors that you need to consider before developing the eCommerce website. Here is a list of some essential features along with cost details. Take a look –
- Content quality and load speed
The first impression of the user is the single most important thing for your site. For this, you need to concentrate on the loading speed of the page. Other than that, you must also focus on the content you put on the site. These include attractive design, a user-friendly layout, and a multitude of interesting features to lure users. The cost of this aspect is generally included within the general website development price rate.
- Optimizing payment options
Broadening the payment options can help you to get more buyers. As a result, this will have an impact on the conversions, sales, and overall revenue. That is why you need to focus on designing a safe, secure and attractive payment system. Here, you also need to consider the rules of the country where your target audience is located.
It is imperative to understand that presence of multiple options can increase your buying audience significantly. Apart from that, you can also consider opting for a custom checkout page (visit AfterSell to get more insights). You need to use different navigation tools to guide the user. For ready-made architectural pages, you need to pay $300+. However, you can expect $1000+ for custom checkout integration.
One of the most vital aspects of eCommerce site development is the security of the site. You must ensure that your customers feel secure in purchasing products from you. They won’t do business with you if they are scared of credit card fraud. That is why you need to focus on securing the payment gateways.
Nowadays, there are numerous third-party services that offer excellent security features. For that, you need to opt for a professional team that specializes in providing top-rated security configurations. This can cost $300+. However, the price can vary depending on the installed security services.
- Accessible to various browsers and devices
Another thing that you need to focus on is compatibility with different devices and browsers. You need to make sure that your eCommerce website works perfectly well with tablets, mobile phones, laptops, and desktops. Apart from that, the site must also be compatible with different browsers.
As this process can be integrated within the development stage, you need to inform the developer or company. Moreover, multiple interactive live multi-browser testing is of crucial importance. All bugs must be fixed before you launch the site. For each website version, it will cost $500+. You must opt for the best mobile app development company newyork.
- Excellent shipping services
It is true that shipping has an impact on the customer return percentage. You need to make sure that you have an optimum shipping speed. That can influence the rate of customer satisfaction with your services. For starters, you can collaborate with third-party shipping service providers. Then, you can devise a personalized shipping solution.
Moreover, you can also opt for SMS notifications to alert the users about the movement of their delivery. If you opt for a custom solution, keep in mind that it will be much more expensive. It will cost more than $5000. But, for ready-made solutions, you need to spare $600-800+.
- Websites hosting
You also need to consider a suitable website hosting service for your website. For this, you need to choose the one that can help page load speed and offer high performance. Moreover, you also need to see if the hosting platform can provide scalability.
Different eCommerce Websites That Can Offer Inspiration
There are various new eCommerce websites that have garnered massive popularity in 2021. Here, the trick is to make sure that you impress the visitors enough to convert them to loyal customers. For that, you need to have an accurate understanding of the user’s psychology. Moreover, you need to establish a superior brand experience.
Take a look at the eCommerce website and understand what led it to success –
Shein is one of the most popular eCommerce sites right now. It targets a very specific audience – women. Instead of promoting brands, it focuses on enhancing sales performance. For that, the site uses triggers to tempt users. For instance, there is a discount counter at the top, along with a time countdown. Sale triggers can compel visitors to make the purchase immediately. These work to grab user attention right away.
This is the complete guide for eCommerce website development. You must take into consideration a plethora of parameters before making any decision. For that, conducting extensive study and analysis of the market is crucial. Moreover, you also need to choose the best eCommerce Development Company India. With the right team of developers, you can launch a successful eCommerce site with ease.