LG Electronics introduced a smartphone with a roll-up display and a virtual human at CES 2021 on Monday.

During its online event, LG presented its smartphone with a rollable OLED display for the first time. Named “LG Rollable”, the device, highlighted by a customizable screen with a side-scrolling display, was briefly shown at the start and end of the press conference.

However, the company has not disclosed detailed specifications and overall design.

LG said it will hold a separate event for the new phone in the first half of the year.

“At LG, we will never stop innovating to bring you more convenience, more entertainment, and more ways to protect you so that you can live your life to the fullest no matter what changes come,” said “Although our approach to life now be different, we will continue, ”said Brian Kwon, CEO of LG Electronics.

LG said the smartphone with a rollable display will be the second product under the Explorer project, the company’s new mobile category announced last year that aims to deliver devices with a different form factor and enhanced mobile experience. reports Yonhap news agency.

In September, LG launched the Wing, a dual-screen smartphone with a rotating form factor, under the Explorer project.

LG introduced “Reah Keem,” a virtual human that the company created with artificial intelligence (AI) and deep learning technologies.

Designed as a female musician, Artificial Human introduced LG’s new CLOi robot that uses ultraviolet C light to clean high-touch and high-traffic areas such as hotel rooms and restaurants, as well as the new LG Gram laptop and UltraFine. monitor.

In addition to premium electronics and AI technology, LG unveiled services related to the upgraded IoT platform, LG ThinQ, with partnership agreements.

LG also unveiled its TV lineup for 2021, including the upgraded OLED evo TV and QNED Mini LED TV, as well as new InstaView refrigerators and upgraded PuriCare air purifiers.

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